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1960s–1970s Advertising

1960s–1970s Advertising

Headshot of Byron Eugene Lewis Sr., founder of UniWorld Group and pioneer of Black consumer marketing.

Byron Lewis: The Architect Who Proved Black Consumers Were Always Here

Explore how Byron Lewis founded UniWorld Group, the largest Black-owned advertising agency in the U.S., and transformed marketing to Black consumers through cultural insight and authentic representation.

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Recent posts

  • Headshot of Byron Eugene Lewis Sr., founder of UniWorld Group and pioneer of Black consumer marketing.
    Byron Lewis: The Architect Who Proved Black Consumers Were Always Here
  • Carol H. Williams, founder of Carol H. Williams Advertising and first Black female VP at Leo Burnett
    Carol H. Williams: The “Whose Eyes” Standard That Reshaped Multicultural Advertising
  • Barbara Gardner Proctor, founder of Proctor & Gardner Advertising, the first African American woman to own a major advertising agency
    Barbara Gardner Proctor: The Ad Executive Who Built an Agency on the Power of No

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